Caroline and Casey, founders of CeCe Freade wearing sweaters with 'CeCe Freade' on them.

Our Story

We’re Caroline and Casey, longtime colleagues and friends for over 20 years. We are the founders of CeCe Freade™, a skincare line that is clean, gentle, powerful, and rooted in French and Korean expertise.

In our 40s, our skin changed. We faced real skin challenges and were navigating the realities of maturing skin, from contact dermatitis, hormonal acne, and extreme dryness. We realized that what we needed for our skin simply did not exist. We weren’t beauty insiders or skincare experts, but we were two moms who had a problem and committed to solving it. We set out to create the kind of skincare we needed for this chapter in life: skincare that was gentle but equally high performance.

We are personally connected to two gold standards of beauty and skincare, Korea and France, and that perspective shaped our approach to delivering calm, intelligent solutions for your skin. Guided by our brilliant chemist, Haley (and now our third co-founder), we unite today’s most advanced science with clinically backed, powerful, plant-based actives to deeply hydrate, calm inflammation, and strengthen the skin barrier.

Our philosophy is simple: Calm skin is the foundation for aging gracefully.

CeCe Freade™ is built on real needs, shaped for, by and with our community. That’s why we are committed to always do the right thing. We’ll do the hard work and research for you so that you can confidently know that what you’re putting on your skin is the real thing. It is our joy to share this with you.

The Science

Haley, our dedicated Chief Chemist and Co-Founder

Haley brings scientific rigor and expertise to every CeCe Freade™ formula, enabling us to conduct research and development entirely in-house. Each formula is created from the ground up using the most advanced technology and clinically-backed, plant-based actives available in the market today, sourced from France and Korea.


Haley has meticulously designed our skincare to hydrate deeply, calm inflammation, and strengthen the skin’s barrier. The result is skincare in service of calm, resilient, beautiful skin at every stage of life.

Our Mission & Philosophy

CeCe Freade™ lays the foundation for a lifetime of aging beautifully with healthy, calm skin. 

Our Promises

We’ll always do the right thing. For your skin today, for your future skin and for the world around you.

We’ll do the hard work and research for you so that you can confidently know that any CeCe Freade product you put on your skin is the real thing. 

We commit to thoughtful formulation, ingredient integrity, and products that are never harsh,  trend-driven or over-complicated. Every formula leads to a healthy microbiome and skin barrier.  Calming your skin sets you up to age beautifully over time.

Our Solutions

Our formulas were created to >Protect the skin barrier, >Prevent premature aging, >Prepare the skin for optimal functional and >Preserve skin longevity and cellular health. 

PROTECT | PRESERVE | PREVENT | PREPARE

Our Solutions